Alissa Koay
Senior Vice President
alissa@lotsixteen.comAt the Lot:
From working in public affairs from all angles, I have learned that it has never been more important to proactively and consistently tell your story, because if you don’t, someone else will. I put research, the ability to translate complex policy issues, and dogged execution at the heart of advocacy campaigns to help clients effectively communicate with a variety of stakeholders and win policy and regulatory battles. I am a proven collaborator who believes deeply in the power of teamwork, organization — and yes, laughter.
My areas of focus include…
- Integrated Advocacy Campaigns
- Research-Backed Policy Communications
- Coalition Building and Third Party Recruitment
- Earned Media Strategies
Before the Lot:
- Director of Public Affairs, Exelon (now Constellation Energy)
- Communications Director, Mark Jacobs for U.S. Senate
- Press Secretary, Romney for Iowa
- Senior Associate, Glover Park Group (now FGS Global)
- Education: American University
Off the Lot:
- Hometown(s): Woolrich, PA, Iowa, Singapore and now Falls Church, VA
- Hobbies: Outdoor adventures with my two little ones and energetic lab Baines and watching sports (COYG, We Are and Go Birds!)
- A book I couldn’t put down: Toddler moms always have to put things down a million times, but I did love Churchill’s Ministry of Ungentlemanly Warfare by Giles Milton
- A movie I can watch on repeat: Harry Potter and the Prisoner of Azkaban
- My groupie band or musician: The Eagles
